This individual will be the senior member of the product marketing team, working closely with Account Management/Planning, Sales and Education, Creative, Global counterparts, to plan and execute the marketing strategy for the full brand portfolio. This includes managing consumer insights, pricing strategy, competitor intelligence, product launches, promotions and seasonal programs, and more. Manage the annual pricing review and new product pricing analysis. Partner with finance on COG analysis for new launches and all promotional programs. Qualifications: Bachelor’s degree is required; MBA a plus.
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