VP OF MARKETING, CREATIVE & VISUAL MERCHANDISING – INTERNATIONAL - Hybrid

We foster a culture where everyone belongs because we know our business thrives most when we look for, listen to, and amplify diversity, equity, and inclusion. To our core, we always uphold a commitment to diversity, equity, and inclusion in everything we do and foster a culture of belonging. We know our actions are a reflection of who we are, and we believe collaboration is critical to success, which is why our leaders are expected to reinforce all of this in how they show up daily. Your Impact Drive the strategy & development of 360 marketing campaigns that drive brand awareness, traffic and sales growth while maintaining the brand integrity of Victoria’s Secret Responsible for overseeing all international marketing activities including but not limited to: store openings, social media, digital media, PR, marketing website, mobile, loyalty, and all in-store marketing efforts (in-store signage, customer events, promotions, etc.) Influence casting decisions where appropriate and advocate for international needs (e.g. modest) Support international e-commerce with creative assets and through integrated marketing campaigns to drive to both stores and e-commerce channels Collaborate with cross-functional International teams (Merchandising, MP&A, Store Operations) to build seasonal strategy and ensure activities are effective and executable for international Maintain strong working knowledge of VS store environment, fixtures, fitting room experience, product, selling culture, visual merchandising strategies with a filter on the customer Strong understanding and appreciations for international customer nuances & behavior Manage and develop a team of direct reports with varying levels of accountability & expertise Oversees annual Marketing budget May oversee relationship with joint venture partners (UK & China) Part of VSG ExComm team – understands and supports key VSG strategic initiatives that will drive the growth of the international business