Location: Los Angeles, CAKey Responsibilities:Build and lead the cross-channel brand marketing strategy, positioning, and activation for the entire brand voice and platform. Ensure marketing strategies and goals are communicated cross-functionally and come through across all customer touch-points. Analyze all stages of the user funnel and all customer segments for opportunities to optimize. Develop and manage marketing budget and monitor ROI on all marketing $ spend. of 8-10+ years of digital marketing + paid media experience ideally within the fashion industry.
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