This field-based role serves as the visual merchandising lead through creative expression, strategic planning, and hands-on leadership and directly manages the Visual Merchandising (VM) team for all physical locations, ensuring executional excellence and consistent brand-right experience that supports overall business objectives. In the field, the role collaborates directly with store leadership to support day-to-day business needs, ensuring alignment between brand vision and store execution. Visual Merchandising & Brand Execution • Act as a strategic partner in planning and executing seasonal campaigns and product releases, working cross-functionally to develop visual strategies, timelines, and presentation principles that support the GTM strategy • Lead the execution of visual merchandising guidelines across all brick & mortar locations, creating standards and holding accountability directly or indirectly through the Visual Merchandiser to ensure proper brand implementation • Collaborate closely with creative, marketing, and merchandising teams to localize visual merchandising directives • Communicate visual directives clearly and effectively to store teams and visual merchandisers, providing context, guidelines, and follow-up to ensure understanding and proper implementation • Regularly assess store environments to identify opportunities for elevated product storytelling including but not limited to signage, props, campaign assets, and promotional materials • Directly manage the VM team, providing coaching, development, and oversight to ensure consistency, brand alignment, and to bring conversion-driving solutions to life Required: • 3-5 years of experience in leading visual merchandising principles and field execution • Valid driver’s license with reliable transportation • Proven success managing or influencing visual standards across multiple store locations or a diverse range of brands/campaigns • Strong understanding of visual storytelling, product placement strategy, and retail client experience • Exceptional time management and organizational skills with the ability to manage multiple projects and priorities • Strong communication & influencing skills with the ability to motivate and guide store teams and VM through clear direction and partnership • Basic proficiency in Microsoft Office (Excel, PowerPoint, Outlook, Teams) The Company reserves the right to revise the job description on the basis of the needs of the business.
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