TEMP EMAIL MARKETING ANALYST

Location: Remote (PST timezone) One of our retail clients is looking for a Temp Email Marketing Analyst who will play a key role in developing and executing email, SMS and push marketing strategies across the entire customer journey to drive site/store traffic, mobile app downloads, revenue, customer acquisition, and customer retention. Responsibilities: Assist in executing and evangelizing email marketing program strategies including the development of marketing and transactional emails, maintaining the email marketing calendar, developing creative briefs, determining testing strategies, communicating business requirements, measuring results, and managing overall process to drive and achieve incremental sales and customer acquisition and retention. Communicate critical performance metrics including weekly, monthly, and quarterly program performance as well as testing, SL, and heat map analysis to drive program optimization. Requirements: Bachelor’s degree in Business, Marketing, or quantitative discipline 3-5 years of demonstrated email marketing experience at a mid to large size retail company Expertise in HTML, CSS, Ampscript, responsive design, SQL, and an understanding of email design and best practices Strong ability to QA and troubleshoot code in a timely manner Experience with SMS and Push marketing is a plus Experience with ExactTarget/Salesforce and Return Path strongly preferred Experience with Redpoint is a plus Experience with Liveclicker or Movable Ink is a plus Experience with SmarterHQ, Bluecore, or similar vendor is a plus Excellent analytical and creative skills Ability to multi-task; work both independently and in a team structure; have sound judgment and business acumen and strong attention to detail Strong ability to collaborate and partner with cross-functional business partners and vendors to execute strategy and influence change Comfortable in a fast-paced, dynamic environment where the only constant is change Capable of managing competing demands and prioritizing effectively Proficiency in Microsoft Excel (pivot tables, vlookup, macros) Strong organization and project management skills