We study our guests to discover new needs and insights, and then craft every interaction to build brand love. Target Creative is the in-house creative agency dedicated to bringing one of the world’s most beloved and recognizable brands to life. They have an intuitive feeling for the way products and experiences should work and a deep understanding of what Target guests want. A successful Senior Experience Designer at Target Creative is an innovative designer, a design thinking advocate, an informed digital expert, a team player, an experience champion, a synthesizer and connector—all rolled into one. About You Design research and insights: partner with Guest Insights, Creative Strategy, and/or Product Design Research teams to support empathetic research activities and obtain key insights to shape experiences Experience architecture: map out the full guest experience to define opportunities across campaigns, channels, media and technologies User flows and guest journeys: map guest journeys, user flows and expected behavior Content architecture: translate business needs into a content strategy that works across platforms Prototype design: build out experiences that can be used to gain feedback from guests prior to launch Guest feedback: conduct qualitative research activities to inform our approaches Campaign insights: obtain key campaign metrics to help refine experiences and/or shape future initiatives 5-8 years of relevant experience Bachelor’s degree or equivalent Digital agency or equivalent work experience desired Proven strategic and creative thinker driven by human needs Collaborative working style necessary Ability to manage and execute complex projects/partners through various stages and work with ambiguity Refined communication and presentation skills Americans with Disabilities Act (ADA) Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws.
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