Social Media & Digital Marketing Coordinator
Swoon Boutique — New Orleans, LA Full-Time | Hybrid (In-Store + Remote)
About Swoon Boutique
Swoon is a women's clothing boutique in New Orleans with a loyal following in-store and online. We dress our customers for everything this city throws at them — Mardi Gras, game days, holiday parties, and everyday life — and we move fast: new merchandise drops twice a week, and our social feeds, website, app, and email are where our customers find out first.
We're looking for a creative, organized, style-obsessed marketer to own how Swoon shows up online and in the store. This is a hands-on role for someone who loves fashion, has an eye for what photographs well, and is just as comfortable building a Klaviyo campaign as they are styling a flat lay on the shop floor.
What You'll Do In the store (New Orleans)
Curate and shoot flat lays and product imagery for social media posts and paid advertising.
Orchestrate and style our in-store and online merchandise drops, twice a week — from selecting the pieces to how they're presented in the shop and online.
Plan and prepare outfit styling for photoshoots, both in-store and on location, including seasonal shoots for Mardi Gras, Christmas, and game days.
Assist with fulfilling and processing online orders as needed.
Remote / offsite
Lead the redesign and ongoing updates of our Shopify website.
Maintain and update the Swoon mobile app, hosted on Tapcart.
Design and print all in-store promotional pop-ups and signage.
Create and send two email campaigns per week using Klaviyo, including copy, design, and segmentation.
What We're Looking For
1–2 years of hands-on experience in social media marketing, e-commerce, or digital content — retail or fashion experience is a strong plus.
A genuine eye for styling, color, and composition; you know what makes a flat lay or outfit photo stop the scroll.
Working knowledge of Shopify, Klaviyo, and Tapcart (or the ability to learn similar platforms quickly).
Comfort with design tools such as Canva or Adobe Creative Suite for creating print and digital assets.
Strong organization and time management — you can juggle twice-weekly drops, weekly email campaigns, and seasonal shoots without dropping the ball.
Reliable transportation and availability for on-location shoots in and around New Orleans.
A self-starter who works well independently on remote days and collaboratively when in the store.
Nice to Have
Photography and basic photo editing skills (iPhone or DSLR).
Experience with Meta Ads or other paid social platforms.
Familiarity with website UX and basic HTML/CSS for Shopify theme edits.
Love for New Orleans culture — you know what a good Mardi Gras or game-day look is.
Schedule & Location
Full-time, hybrid: in-store days at our New Orleans location plus remote days for web, app, email, and design work.
Some flexibility required around drop days, holiday seasons, and scheduled photoshoots.
Compensation & Perks
Competitive pay based on experience.
Employee discount on Swoon merchandise.
Creative ownership of a growing brand's digital presence.
Pay: From $50,000.00 per year
Benefits
Employee discount
Health insurance
Paid time off
Work Location: Hybrid remote in New Orleans, LA 70124
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