Social Media & Content Manager – Fashion / E-Commerce

The ideal candidate is creative, highly self-motivated, culturally aware, and genuinely excited about fashion and content.

Thrifted Threads is a fast-growing clothing reseller. We proudly provide access to one of the world's largest vintage clothing collections. Our purpose is to show the world that secondhand clothing is not only fashionable but also helps save our planet.

We operate across e-commerce, retail, and live-shopping channels and are entering our next stage of growth.

The Role

We’re hiring a Social Media & Content Manager to own and grow the Thrifted Threads social presence.

You’ll shape how customers discover and connect with the brand across social media platforms and channels. This is not a role for someone who simply schedules posts or manages a content calendar. We’re looking for someone equally comfortable developing a creative strategy, picking up a camera, filming a Reel, editing content, identifying trends, directing a shoot, working with creators, and analyzing what drives engagement, traffic, and revenue.

You’ll have daily access to thousands of unique vintage pieces, new inventory constantly flowing through the business, our stores, warehouse operations, employees, customers, and everything happening behind the scenes.

What You'll Own

Own the overall organic social strategy for Thrifted Threads
Develop recognizable recurring content series and formats
Build monthly and weekly content calendars
Identify trends, cultural moments, sounds, formats, and opportunities relevant to fashion and vintage
Help establish and evolve the Thrifted Threads brand voice and visual identity
Develop strategies for Instagram, TikTok, and emerging platforms
Film and photograph content regularly at our Houston locations
Create high-quality short-form video for Instagram Reels, TikTok, Stories, and other platforms
Concept, script, shoot, and edit content from beginning to end
Turn successful content concepts into repeatable formats
Continuously test new concepts, formats, hooks, editing styles, posting strategies, and calls to action
Track social performance and identify what content is actually working to improve future content
Monitor and manage social media communications and engagement
Work closely with leadership to connect social media efforts to business growth

What We're Looking For

Required

Strong experience creating short-form social media content
Excellent understanding of Instagram Reels and TikTok
Ability to independently film, edit, and publish high-quality content
Strong video-editing skills
Strong understanding of social trends, hooks, storytelling, pacing, and retention
Comfortable directing and appearing in content when appropriate
Strong photography and visual composition skills
Highly organized and capable of managing a consistent content calendar
Strong written communication and copywriting skills
Comfortable analyzing social media performance data
Able to work independently while collaborating with leadership and other departments
Willing and able to travel to Houston, Dallas, and College Station retail locations

Strongly Preferred

Experience working with a fashion, apparel, lifestyle, retail, or e-commerce brand
Experience growing a brand organically on Instagram or TikTok
Experience with influencer or creator marketing
Experience with Meta Business Suite and social analytics tools
Experience with Adobe Premiere Pro, Final Cut Pro, CapCut, or similar editing platforms
Basic understanding of paid social advertising
Experience working around Shopify or e-commerce brands

Our People

We hire high performers with a strong moral compass and good judgment. Our team members take ownership of their work, hold themselves accountable, and look for ways to make themselves, their team, and the business better.

Our Values

We care about people and the environment. We want our team members to feel safe, valued, challenged, and able to grow. We embrace innovation, efficiency, and new ideas that allow us to grow our business while expanding the positive impact of secondhand clothing.

Pay: From $52,000.00 per year

Benefits:

Employee discount
Paid time off

Application Question(s):

Please share a social media account you managed and are most proud of, and explain why.
Please share one piece of content you personally created that performed exceptionally well.
How many years of experience do you have in fashion content?

Work Location: In person