Aug. 10, 2021

SOCIAL MEDIA AND PR MANAGER

Maurices Duluth, Minnesota

Brand Overview: maurices is a women’s apparel retailer that celebrates feel good fashion for real life. Position Overview: The Manager, Social Media & PR will help build and launch high-impact seasonal marketing campaigns, drive awareness and preference for our brand, lead day to day social media strategy and activities, while engaging with consumers and influencers. Serve as the liaison between key internal partners to tailor social media and community strategies Collaborate with the CARE team leader to ensure we have brand-right, best in class resolution of Customer Service issues in social. National Public and Influencer Relations: Pitch look books and editorial stories, manage editor relationships and plan seasonal previews in NYC Manage social/influencer agency to strategize social amplification and partner with brand-right influencers for key brand campaigns, marketing initiatives Negotiate and facilitate contracts for partnerships Responsible to manage project budgets, timelines, project contracts and executional details Integrate Brand PR and Influencer efforts with Social Media content and goals Support philanthropic partnerships and marketing executional details Work Experience and education requirements Education: Bachelors Degree in marketing, communications or a business related field. Experience: 5-7 years experience in marketing, social media, e-commerce, copywriting, public relations, partnerships, marketing, and advertising advantageous (preferably in a retail environment) Skills: Strategic thinker who can identify key partnership and envision how they would benefit the brand Creative and innovative to build new content and buzz Strong collaboration skills to execute integrated partnerships and campaigns Self directed, able to effectively manage through ambiguity Understanding the importance of brand awareness to drive traffic and sales in all channels Strong understanding of the e.com business and social media best practices Ability to prioritize and manage multiple projects simultaneously Excellent attention to detail.

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