June 30, 2025

Site Merchandiser, Gap Specialty Men's

GAP San Francisco, California

The Site Merchandiser role is part of a dynamic and high-performing team that prides on blending the art and science of site merchandising. Here, you’ll have an opportunity to manage the end-to-end site experience and ensuring it aligns with the product to site, promotional messaging, pricing, marketing and campaign launch strategies. You will partner with Site Merchandising, Merchandising, Marketing, Digital Operations, Promotions, Sample and Photo Studio teams to produce a best-in-class online shopping experience. What You'll Do • Leverage site analytics, customer engagement metrics, and brand product direction to drive a high converting & frictionless site experience • Act as the visual expert for your site categories ensuring site merchandising ties back to seasonal investments, big ideas, and market trends • Generate and review site reports for division and categories to support in-season business assessment, recommend site actions to drive optimal KPIs • Partners with Merchandising, Marketing, Digital Operations and fellow Site Merchant partners to support key commercial plan, HP marketing, email and social launches • Manages seasonal shot requests & strategy, product tags mapping and taxonomy setup that is competitive, intuitive and customer facing • Ensuring accuracy and high-quality level of work across the site, with an understanding of its impact on the customer experience • Manages weekly site review meetings to discuss upcoming marketing launches, promotions, product launches, and shifts to navigation • QA and review the site daily to ensure proper setup of navigation, product mapping and promotions that follows the strategic intent • Utilize third-party vendor tools including product recommendations, outfitting, search results, and SEO to drive an optimal customer experience and support test initiatives • Partner with key cross functional partners to test, implement and operationalize site technologies and capabilities. Act as a SME for 1+ site technologies.

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