SENIOR VICE PRESIDENT (SVP), Marketing

Centric Brands is focused on our customers and our brands that will drive the company’s future growth. The SVP of Marketing is the senior-most executive responsible for marketing, brand messaging, and public relations. Oversee issues-management and crisis communications plans and advise senior leaders in the event of a crisis PR and External Communications Partner with senior executives to develop short/long term broad communications, objectives and goals for Centric Brands strategic initiatives Partner with CEO to help define his voice Anticipate, prepare for, preempt, and mitigate issues with the potential to negatively impact Centric Brands’ reputation. Responsible for the strategic direction, leadership and management of all global PR/Communications, working with content and social media team through to execution, telling the story of their brand Develop and implement PR strategy that positions Centric as a global brand leader in the market Formulate and manage a comprehensive media relations strategy and program across all channels encompassing print, television, and social media outlets. Exceptional written and verbal communication skills with a demonstrated ability to clearly strategize and develop messages for diverse audiences Ability to manage tight deadlines and work in a fast pace and agile environment.