About the job Success Profile: The Senior Designer|Denim & Wovens creates and designs a competitive fashion product line that strikes a balance between relevant commercial product and brand right emotional fashion, that will collectively grow the business according to the brand strategic and financial objectives for the customer. Designs the line from conceptual research, sketches to final approved prototypes. Generates fresh, unique ideas and concepts through research: new materials, treatments, design techniques. Reporting to: Design Director Brand/Product Focus: DKNY Jeans Location (On-Site): New York City, Midtown Manhattan – Fashion District Key Accountabilities: Line Development: Researches current trends and forecasts the evolution on trends within brand identity Applies findings from research (including blog, magazine, store, street-style, vintage exploration) to a seasonally relevant, cohesive collection that is well balanced in fabrication and thoroughly merchandised Communicates seasonal concept/design intent to factories; Requests preliminary treatments and mock-ups Sample Development: Generates tech-packs with clear silhouette, garment construction, and trim information to overseas factories Receives prototype, fits and communicates adjustments to overseas factories via photographs, spec notes, and diagram sketches Evaluates collection standing and sketch and refabricates to support seasonal objectives within line plan/SKU count Exaggerates visual cues to reinforce concept and transcribes amplified garments to runway program with stylist Retail & Competitive Landscape: Maintains on-going awareness of the category’s impact and presence at retail, stays keenly in tune to the competition and brand strengths, weaknesses, opportunities and threats Education and Experience: Ten (10) or more years of denim and woven specific Design experience for a global fashion lifestyle women’s apparel brand, spanning retail and wholesale Understanding of washes. We are global experts in design, sourcing, manufacturing, distribution and marketing, which enables us to fuel the growth of a substantial portfolio of brands.
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