Sales associate iii

• Creates short- and long-term strategies to achieve personal metrics and performance goals • Takes ownership of personal survey results and creates plans to improve and overcome areas of opportunity • Represents Coach as a brand ambassador • Demonstrates Coach’s Selling and Service expectations at all times • Understands changes in local market with potential impact on business performance and supports the execution of local sales strategies and tactics • Drives business through sales strategies, clienteling, sourcing new customers and maintaining on-going productive relationships with customers • Creates positive impressions with customers by bringing best self to work through attire consistent with Coach’s Guide to Style • Builds credibility and trust as a personal fashion advisor by communicating fashion awareness and a strong knowledge of competition. • Works with multiple customers simultaneously and breaks away as appropriate • Follows up with customers consistently and genuinely to influence / close the sale • Flexes personal selling techniques to contribute to overall store financial results • Builds lasting and loyal relationships with customers • Leverages Coach’s tools and technology to support relationship building and clienteling efforts • Creates enthusiasm and positivity for a shared vision and mission • Promotes and endorses a team selling environment • Fosters an environment of teamwork, trust and collaboration with internal and external customers • Remains solution oriented; is adaptable and flexible to changing business and store needs • Welcomes feedback and adapts behaviors as appropriate • Maintains a calm and professional demeanor at all times Ability to communicate effectively with customers and team. Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.