Oct. 8, 2021

Retail Marketing Manager - Remote

Bellroy San Francisco, California

We make great products that delight people in their everyday lives and getting our products under people’s noses in a physical retail space is key to making this mission a success. Reporting to our VP of Global Wholesale, you’ll be our go-to person for Retail Marketing. You’ll be willing to roll-up your sleeves and liaise closely with our Creative team to help deliver marketing assets to the salesforce, while developing best-in-class in-store fixtures and POP displays. Bean Spent some time in independent retail stores across various channels of distribution (fashion, outdoor lifestyle, and gift) Worked with our creative team to develop a comprehensive merchandising guide for our wholesale sales team to share with retailers and global distributors Liaised with external suppliers to produce in-store fixtures and POP displays for our wholesale team Got your geek on, reading "Why We Buy: The Science of Shopping" to brush up on your customer modeling Conducted a retrospective with the team on what worked and what could be improved next time Gushed over a new store opening and shared your thoughts on why with the rest of the team Liaised with creative and design teams by bringing feedback from the retail floor in order to execute product packaging solutions that work well in retail environments across multiple channels of distribution Helped with the distribution of digital marketing assets to the sales force including fact sheets, pitch decks, and trade show invites Supported a national or regional trade show through visual merchandising and booth space planning Worked with our Social Media Manager to share content from store visits for our retailer Instagram 5-8 years working with a wholesale brand in a retail marketing or merchandising role An understanding of what global retailers need to drive sales of brands on their floor and the ability to bring in-store fixtures to life Experience with marketing activation campaigns and an understanding of the GTM calendar timelines that are customary for a wholesale brand selling to retailers Strong project management skills and the ability to multi-task across various internal departments to execute in-store merchandising solutions The ability to understand and then implement our Creative Team’s vision with display suppliers to produce fixtures for specific retail environments (department stores, big box retailers, specialty clothing stores, etc) Clear communication skills, including the ability to help others understand a project’s objectives An understanding of Photoshop, InDesign and Illustrator are a plus A degree in fashion merchandising or marketing, as well as experience working in a multinational company are a plus The desire to learn and continue developing your skills

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