The Digital Designer will be responsible for bringing the brand stories and marketing initiatives to life on our website and other digital channels, platforms, and medias. In collaboration with the marketing, editorial, communications, creative studio and digital teams, the Digital Designer will create and produce compelling marketing creative ensuring brand integrity and relevance through on-strategy, on-brand creative solutions. The ideal candidate possesses exceptional digital and graphic design skills with expertise in designing for a range of digital experiences, and they should be able to emotionally connect the brand’s story/message with the identified audiences. Essential Functions • Stays abreast of, and utilizes, best digital design practices to inform the work and maximize performance • Develops creative strategies for delivering effective and compelling work with consideration to the channel, platform, media to optimize performance, engagement and experience • Interprets brief and editorial plan to develop rich ideas for storytelling • Designs and produces digital design work for the brand's digital channels, platforms, and advertising/marketing medias • Creates beautifully designed and engaging stories utilizing motion/sonic/live-action/photography/illustration/graphic elements • Utilizes existing page modules/templates for content, identifies improvements or edits to template when needed • Possesses proficient digital and formal design skills • Ensures brand consistency across the digital customer touch points • Establishes strong working relationships with brand marketing team, digital team and the creative studio team • Works with digital team and developers to ensure aesthetics are aligned with usability, accessibility, and web standards. • Performs other duties as assigned.
Create an account to see the full posting, access our search engine, and more.