PR COORDINATOR

The PR Coordinator will have a unique experience to help develop and drive the success of the HUGO BOSS brand in the US market, while utilizing their connections in the industry, working on events and growing brand awareness through social campaigns. What you can expect: Responsibilities include, but not limited to the following: Events Work directly with Director of Marketing & Communications Support Marketing & Communications team on execution of local brand events in key markets Liaison with HQ on executing brand events taking place in the US Market- Fashion Shows, Sporting Events, Fashion Events, Music Festivals, etc Partner with the US Marketing team on larger brand events to support hypergrowth markets for retail & wholesale partners Social Media Support Director of Marketing & Comm in developing and executing paid influencer campaigns that align with the Global Strategy Liaison with HQ and local agency on influencer seeding programs Support brand events by securing influencer attendance for social amplification Support Marketing & Communications team on brand ambassador activations which include but is not limited to the BOSS Cast, local athlete & talent partnerships, etc Partnerships & Sports Marketing Support Marketing & Communications team on execution of local partnerships secured to support hypergrowth markets –IE local sports sponsoring deals, local charity programs, etc Liaison with HQ on executing sporting events taking place in the US Market- IE Formula E, NBA All Star Weekend, etc Reporting / Organization Oversee PR Intern Prepare Marketing & Communications presentations and collect necessary reporting from all team members Keep record of all US editorial clippings, social media & event activations Maintain calendar for all events Create fashion show, event, and monthly social media reports Collaborate with PR agency as needed for sample tracking / support editorial requests Work with Fashion GPS – input seasonal collections Assist with sample tracking and check in of all returned product (special attention to Store pull returns) Support store pulls / appointments with editors & stylists Admin / Budget Admin Support VP PR (calendar, travel, expenses). Billing/Invoicing and Payment Tracking for PR team, PR expenses and marketing spending’s. Knowledge of Fashion GPS, Cision and/or DMR. Your benefits: