Overview: The Merchandising & Marketing Analyst will report to the Product Manager or Assistant Product Manager and will be based in our Lenexa, KS Gear for Sports office. This role is a key contributor in delivering the HanesBrands’ Full Potential plan. The deliverables for this role will focus on collaboration with cross functional teams to plan and execute merchandise assortments while placing the consumer at the forefront of every decision. Responsibilities: Offering strategy Work with sales teams to gather data in support of offering strategy decision-making As directed, conduct ad hoc competitor analysis/ data gathering (e.g., in-store benchmarking of competitor shelf space, price points) Garment / product design and development Support tactical follow-ups to ensure execution of seasonal product calendar including sample ordering, tracking and organization as well as assisting in development of go-to-market materials Conduct analysis for item-level target margin decisions Initial data entry for master style and program set-up
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