July 13, 2021

MEDIA COORDINATOR

Kohl's Menomonee Falls, Wisconsin

This position partners with Marketing teams to ensure specific aspects of projects are delivered on-time to the appropriate parties and results are achieved. Reporting / Research Researches, evaluates and analyzes data to make optimization recommendations Reconciling invoices Responsible for campaign set up and launches Creating performance reports Coordinates internal communication and project deadline Communicates on a timely basis with multiple partners within the Marketing Department to ensure execution and deadlines are met Communicates with other Coordinators & Managers regarding project/process issues & updates Suggests and builds process improvements & new procedures Project coordination Acts as the coordinator within Marketing teams to provide assistance to achieve program results Schedules and owns invites for internal review meetings Attends internal reviews, creates agenda of projects to be reviewed and manages meeting preparation Coordinates feedback and action items during internal reviews Diagnose TV and Radio schedules and tactics (e.g., identify areas of opportunity for optimization) Previous experience in the tactical planning/buying of TV and Radio required. Programmatic Gather and analyze performance data to help inform optimization and inventory supply plan recommendations Evaluate programmatic plans to ensure tactical principles are being executed Coordinate forecasting audience demand and budgeting Support the development of audience segments Previous experience in the tactical planning/buying of programmatic media Media Strategy Contribute to developing strategic plans, including investment and go-to-market, which includes flighting and communication planning Gather and analyze performance results and insights to help inform future planning Develop and maintain media planning documents Communicate with media channel owners and marketing teams on an ongoing basis to ensure all parties are aligned to the media plan, execution and performance Previous media experience, in traditional and digital media Required Ability to work independently in a fast-paced organization Ability to accomplish objectives in a team-oriented environment Ability to independently follow complex documentation Proficiency using Word, Excel, and Google Drive Products Preferred Degree in communications, journalism/advertising and/or marketing communications Demonstrate strong organizational skills / time management skills Possess strong communication skills

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