April 13, 2021

Marketing Manager

The Workshop LA Los Angeles, California

An all-inclusive and positivity focused e-commerce fashion house seeks a Marketing Manager to grow brand awareness, promote products, and inspire customers. Supervise and manager marketing team and oversee interns Work to create cross functional marketing strategies for holistic campaigns from start to finish Manage marketing budget and allocate resources amongst projects and channels Conduct market research to monitor trends and compeitors marketing strategies Set KPIs and measure and report performance across channels and campaigns Oversee strategic marketing campaigns including: E-commerce (on Shopify), email marketing (Klaviyo), paid search and google shopping (work with google ad expert), SMS marketing, Brand Ambassadors Program (with PR manager), UGC optimization (FourSixty), Facebook/Instagram Ads, TikTok, Snapchat, Pinterest (work with FB ads manager)

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