We’re #2. None of this work is possible without the incredible people behind it. Reporting to the Senior Director of Public Relations, you’ll focus on building creative strategies to increase our share of voice in earned media with a focus on fashion, consumer and lifestyle press.What You’ll DoSupport the Director of Public Relations in setting and executing the organization’s global communications strategyUtilize strong bench of relationships, with an emphasis on fashion and lifestyle, to deepen the brand’s share of voice in earned mediaMessaging and talking point development for executive interviews and thought leadership opportunities as well as product launches, campaigns and collaborationsManage day‑to‑day communications with global agency partnersSynthesize data and build strong cross‑functional relationships in support of compelling brand storytellingPartner closely with performance marketing team to strategically guide and execute campaigns within Reformation’s press affiliate programWork cohesively with the broader brand marketing organization to ensure successful 360‑campaign execution, including notably large and small scale event executionLead reporting efforts, including tracking and analyzing results against team and company‑wide OKRsSupport internal communications efforts on an as needed basisWhat You’ll NeedBachelor’s degree in a related field, such as marketing, communications, English, journalism, etc.5-6 years of relevant public relations experience in the fashion industry, preferably a combination of agency and in‑house rolesExperience and comfortability regularly working alongside C‑Suite executivesExcellent verbal and written communication skills, including copywriting and editing experienceExcellent relationships with consumer, fashion and lifestyle pressKnowledge of and passion for sustainable fashion and, ideally, strong relationships with relevant reporters in the spaceStrong work ethic, impeccable attention to detail and ability to work in a fast paced global settingLove for and a clear understanding of the Reformation brandAvailability to work in an office environment in New York – Soho HQ 4 days/weekCompensationFor this role, the anticipated base salary range is $80,000 - $110,000 + 10% bonus eligibility, depending on a variety of factors, including but not limited to relevant experience, skills, qualifications, and internal compensation equity. Bonus amounts and eligibility are not guaranteed and are determined at the company’s discretion. Our total rewards package also includes benefits, perks, and opportunities for growth that contribute to overall compensation.BenefitsEligible employees get employer‑sponsored private medical, dental, and vision insurance, as well as commuter benefits to help support your travel to and from work.We offer competitive paid time off policies including vacation, sick leave, and company holidays for eligible employees.We offer retirement planning support for eligible employees, including the option to invest in ESG‑aligned funds.We’re a mission‑based company with offices in LA, NYC and London, as well as a global retail team, which means you’ll get to collaborate with people all around the world.You’ll get access to fertility care support through Carrot, and up to a $5,000 USD reimbursement for related fertility expenses after 1 year of employment.We care about the causes our employees care about so we donate to community efforts on a yearly basis.We offer a clothing discount, culture events (like our annual Ref Values week and Volunteer Time Off), and other meaningful and fun perks.Equal Opportunity EmploymentReformation is proud to be an Equal Opportunity Employer.
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