May 12, 2022

MANAGER, GLOBAL MARKETING

Forever 21 Los Angeles, California

The Global Marketing Manager will be held accountable for the implementation and execution of seasonal campaigns and in-store marketing initiatives. The manager will utilize his/her marketing knowledge and analytical skills to lead in the development of marketing plans that will help increase brand awareness, strengthen customer acquisitions, increase foot traffic, drive sales, and elevate the overall in-store shopping experience. Work with merchandise teams to build exciting seasonal campaigns and develop marketing tools for store staff to convert to sales. Provide feedback for improving future marketing efforts through detailed reports and event recaps Partner with the visual merchandising and retail operations team on communication to field teams for upcoming launches, promotions and marketing initiatives for weekly communication. Must have a Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline Must have at least 5-7 years of marketing and retail marketing, preferably with some supervisory experience, with a proven track record of implementing and sustaining market developments Must have a strong understanding of Key Performance Indicators and how it pertains to the success of marketing activities Must possess excellent written and verbal communication skills in order to communicate effectively with both internal and external partners Must possess strong Microsoft Office Suite skills for detailed reporting and analysis of marketing performances and creating presentations of campaign recaps Must have strong project management and organizational skills.

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