Partner with Cross Functional Key stakeholders to drive the product offering and enable the site experience to drive business results. · Manages site & presentation of merchandise assortment, product categorization and taxonomy all to maximize conversion, sales, and drive higher AOV · Ensures the assortment has the right depth and breadth to support the Digital sales plan · Recommends the right pricing strategies to drive the assigned category business goals. · Continually monitors & analyzes sell-thru, taxonomy performance & key merchandising programs, including personalized product recommendations to develop recommendations or identify trends/patterns. · Partners with Site Experience team to drive strategies for assigned categories to hit sales goals. · Leverages feedback from all available resources: customer service, customer feedback reporting, product ratings and reviews, social media, and utilize the information to optimize the site and improve site metrics.
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