Provide insights to inform Marketing and Sales strategy for Media. Drive core KMN analyses and ad performance analytics across channels, formats and vendors utilizing standard reports on a regular basis Analyze criteria that inform the waterfall of on-site placements (e.g., ad product, personalization, etc.) Run ad hoc insights reports or performance analyses to support the Ad Product strategy, Sales, Marketing and Planning & Buying teams Design and maintain data systems and databases Identify opportunities for process improvements, recommend system modifications Preparing data reports that effectively communicate trends, patterns, & insights Establish and build meaningful cross-functional relationships with key partners Individually present completed analyses to leadership partners and follow up to ensure understanding of insight implications. Represent KMN Analytics, Insights and Reporting team when insights are part of cross-functional teams
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