Head of Sales ( Retail & Wholesale) -Luxury Bridal Fashion Brand

Head of Sales (Retail & Wholesale) Maison Ciao

Position Overview:

Maison Ciao is seeking a highly motivated, relationship-driven, and commercially minded Head of Sales (Retail & Wholesale) to lead revenue growth across both direct-to-consumer bridal sales and wholesale distribution channels.

This role will be responsible for developing and executing the company’s retail and wholesale sales strategy, driving bridal consultations and client conversions, building relationships with buyers and retail partners, and identifying new opportunities for growth.

The ideal candidate has experience in luxury fashion, bridal, contemporary fashion, or premium retail environments and possesses a strong understanding of both consumer sales and wholesale account management.

As a growing luxury fashion company, we are seeking someone who combines strategic thinking with hands-on execution and is excited to help scale an emerging global bridal brand.

Key Responsibilities:

Retail Sales & Client Acquisition

Lead and oversee all direct-to-consumer sales initiatives
Conduct bridal consultations and guide clients through the purchasing journey
Develop strategies to improve lead conversion and client acquisition
Manage inquiry follow-up processes and client relationship management
Build and maintain a high-touch luxury sales experience
Identify opportunities for upselling accessories, veils, second looks, and customizations
Monitor sales performance and implement initiatives to increase revenue

Wholesale Sales & Business Development

Identify, develop, and secure new wholesale accounts and retail partnerships
Build relationships with bridal boutiques, luxury retailers, and specialty stores
Represent Maison Ciao during market appointments, trade shows, trunk shows, and fashion week events
Conduct buyer presentations and product walkthroughs
Negotiate wholesale terms and manage account relationships
Support wholesale pricing, assortment planning, and account strategy
Maintain strong relationships with existing wholesale partners and identify opportunities for account growth

Sales Strategy & Revenue Growth

Develop and execute sales plans aligned with company growth objectives
Establish sales targets and revenue goals across retail and wholesale channels
Monitor key sales metrics, conversion rates, and customer acquisition performance
Identify opportunities to expand into new markets and distribution channels
Collaborate with leadership on growth initiatives, partnerships, and strategic opportunities
Provide regular reporting and recommendations based on sales performance and market feedback

Market Intelligence & Commercial Insights

Monitor competitor activity, pricing, and market trends
Gather customer and buyer feedback to support product development and merchandising decisions
Provide insights regarding product demand, purchasing patterns, and market opportunities
Collaborate with the Head of Product & Production on assortment planning and collection feedback

Cross-Functional Collaboration

Partner closely with the Founder, Head of Product & Production, and Head of Operations & Client Experience
Support collection launches, fashion week initiatives, trunk shows, and special events
Ensure seamless communication between sales, operations, and product teams
Contribute to building scalable sales systems and processes as the company grows

Qualifications

5+ years of experience in luxury fashion, bridal, contemporary fashion, premium retail, or wholesale sales
Proven track record of achieving sales targets and driving revenue growth
Experience managing wholesale accounts and retail partnerships preferred
Strong understanding of luxury client service and relationship management
Excellent communication, presentation, and negotiation skills
Ability to thrive in a fast-paced entrepreneurial environment
Strong commercial and analytical mindset
Willingness to travel for appointments, trunk shows, market appointments, and industry events

Who You Are

This role is ideal for someone who thrives in entrepreneurial environments and enjoys helping build and scale a growing luxury fashion brand.

As a lean and fast-growing company, we are seeking someone with grit, adaptability, and a proactive mindset. The ideal candidate is resourceful, relationship-driven, commercially minded, and excited to contribute to both the strategic and operational growth of the business.

You are equally comfortable building relationships with brides, buyers, retail partners, and industry stakeholders, while helping drive the long-term growth of the Maison Ciao brand.

Key Performance Indicators (KPIs)

Retail sales growth
Wholesale account acquisition
Revenue generation
Consultation conversion rate
Average order value
Customer acquisition
Account retention and growth
Trunk show and event performance
Strategic partnership development

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Pay: $30.00 - $40.00 per hour

Benefits:

Flexible schedule

Experience:

BRIDAL INDUSTRY : 3 years (Preferred)
B2B sales: 5 years (Required)
Sales: 5 years (Required)
Fashion retail: 5 years (Required)
Business development: 3 years (Required)

Language:

English (Required)
Spanish (Preferred)
French (Preferred)

Ability to Relocate:

Miami, FL 33132: Relocate before starting work (Preferred)

Work Location: In person