DIRECTOR OF PRODUCT

The role is responsible for directing a team that drives the go-to-market conception and development of the Printwear channel and product line while achieving both short and long-term goals inclusive of aggressive revenue and profit growth and share growth all while embracing a “challenger brand” mindset. The director will work with leadership and ultimately own full P&L including gross profit, life-cycle management, S&OP input, inventory management and SKU productivity and overall assortment framework planning responsibilities. Leads the development and implementation of the apparel strategy in alignment with the global brand guardrails and strategy Leads all gender and brand conceptualization, initiation, merchandising, and product development processes from request through to launch and beyond, including costing and quality evaluation process. Leads product line briefing through close co-operation with product design & innovation. Leads the collaboration of the development of the global marketing plans and concepts together with the Growth Team and the marketing & communications teams through briefings for the communication plan (sell-in / sell-out).