Director of Growth Marketing/ Media Buying - Women's Contemporary Fashion Brand

This is a dynamic, mid-level role for a marketer who is comfortable managing multi-channel paid social campaigns and is ready to take on increased strategic ownership. Key Responsibilities: Plan, execute, and optimize full-funnel paid social campaigns across platforms with a hyper focus on Meta but also including Google, Pinterest and other emerging social channels.Develop targeting strategies based on data insights and audience research to reach the right customer segments and drive results across awareness, engagement, and conversion goals.Lead performance analysis using tools such as Meta Ads Manager, Northbeam, Shopify, and Google Analytics to uncover trends and provide proactive campaign optimizations and insights.Partner with creative teams to concept and develop ad content that aligns with brand messaging and performance objectives, offering input grounded in platform-specific best practices.Stay up-to-date with platform innovations, policy changes, and algorithm shifts to keep campaigns effective and competitive.Create and present campaign reports that include strategic insights, performance data, and optimization recommendations to both internal stakeholders and clients.Participate in strategic planning sessions and contribute ideas for innovative, data-backed campaign strategies.Help manage campaign budgets, pacing, and projections to ensure efficient media spend and alignment with client goals. Qualifications: You can use www.workgrades.com to collect and manage your references for free and share them with us or anyone else you choose.