Aug. 20, 2026

Director of Apparel Buying & Merchandising

Shunk Gulley Santa Rosa Beach, Florida

**30A Company | Santa Rosa Beach, FL**
**Full-Time | Exempt | $95,000–$125,000 Base + Bonus**
30A Company is looking for an experienced **Director of Apparel Buying & Merchandising** to lead apparel buying, merchandising, inventory strategy, and vendor relationships across our growing retail portfolio and e-commerce channel.
This is a key leadership role with significant influence over **retail revenue, margin, inventory investment, and the overall customer experience**.
**About 30A Company**
30A Company is a growing, multi-brand hospitality and retail group based in Santa Rosa Beach, FL. Our portfolio includes restaurants, liquor stores, apparel and retail locations, e-commerce, and **30A.com**, an established regional media and content brand.
**What You'll Do**

* Lead apparel buying and vendor negotiations across all 30A Market retail locations and e-commerce.
* Develop seasonal buy plans, open-to-buy budgets, and inventory investment strategies.
* Identify fashion, resort, and lifestyle trends and translate them into profitable assortments for our 30A customer.
* Manage assortment architecture, SKU rationalization, size curves, and demand forecasting.
* Analyze sell-through, margins, inventory turns, and aged inventory to guide future buying decisions.
* Oversee inventory allocation, replenishment, and transfers between stores and e-commerce.
* Establish store floorplans, visual merchandising standards, and presentation consistency.
* Plan initial assortments and inventory allocations for new store openings.
* Partner with the CMO and marketing team on product launches, promotions, and e-commerce merchandising calendars.
* Build strong vendor relationships and represent 30A Market at markets and trade shows.
* Explore private-label and exclusive product opportunities as the business grows.

**What We're Looking For**

* **5–8+ years** of experience in retail buying, merchandising, or planning.
* Experience managing multiple retail locations, preferably in resort, tourist, lifestyle, or coastal retail.
* Strong vendor negotiation skills with a proven ability to improve margins and terms.
* Strong analytical skills and experience with open-to-buy, sell-through, inventory turns, and margin performance.
* E-commerce merchandising experience, including product presentation, inventory coordination, and promotional planning.
* Experience overseeing floorplans and visual merchandising across multiple locations.
* Comfortable managing a significant inventory investment budget and being accountable for financial results.
* Strong fashion, trend, and product instincts combined with a data-driven approach.

**Compensation & Benefits**
**Base Salary:** $95,000–$125,000, depending on experience
**Target Annual Bonus:** 12% of base salary based on a balanced scorecard
Bonus metrics may include:

* Gross margin versus plan
* Full-price sell-through
* Inventory turn
* Aged inventory
* Markdown rate
* Open-to-buy adherence
* In-stock position on core products

**Benefits include:**

* Employer-contributed health insurance
* Health, Dental/Vision insurance
* **112 hours of PTO**
* Employee discounts on apparel and at 30A Market restaurants
* Relocation assistance available for the right candidate

**Location**
**Santa Rosa Beach, FL**
On-site preferred, with travel to markets and trade shows as needed.
**How to Apply**
Please include a brief example of the **size of a buying budget you've managed** and a measurable improvement you drove in **margin, sell-through, inventory turn, or inventory management**.
**Join 30A Company and help shape the next generation of 30A retail.**

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