## Company presentation Our goal is simple - bring innovation, style, and connectivity to an industry ripe for change. Fossil is on a mission to revamp the way fashion accessories are done. We are committed to creating great watches, jewelry, handbags, small leather goods and wearables by investing in technology and long-term value creation. \- Approve tests (w/ leadership) \- Frequency \- Date/ Time, STO \- Audience targeting/ suppression \- Manage any segmentation/ list management requests for automation with Global \- Global to automate all segmentation needs for region (within time) \- Region to request needed automations and upon receipt "filter" as needed for day to day use \- Collaborate with Global on automated lifecycle journeys / trigger-based emails \- Global to provide roadmap and build journey automation \- Region to request needed journeys (outside of proposed roadmap) and test/ approve all journeys as well as provide regional-led input (including approved promotions as applicable) \- Oversee HTML email coding and troubleshooting, pre-deployment QA testing \- Own weekly performance analytics & insights and share key learnings within the omni-channel performance meetings, analytical resources include: GA 360, Salesforce Marketing Cloud, etc.
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