Business Intelligence Analyst

INTRODUCTIONAt Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today. We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.JOB PURPOSETurn data into business analysis (WHAT & WHY) better understand current business performance and suggest meaningful actionable insights to improve financials or operations.Solve problems, develop hypotheses and suggest actionable recommendations.Enable digital business team members and stakeholders digest analysis to make fast, data -based decisions.Identify business opportunities within domains such as merchandising, marketing, CRM, web shop performance, or third parties, resulting in incremental sales or efficiencies.RESPONSIBILITIESREPORTING: Track & report business KPIs through various domains (including but not limited to product, performance, customer, marketing, online shop & 3 parties), to relevant teams and stakeholders.ANALYSIS: Translate gathered KPIs into engaging, actionable, and easy to digest fact-based insights shared through ad hoc or recurring reports/dashboards or visualizationsAnalyse and evaluate the effectiveness of business activities supported by data-based reasoning & conclusions, drilling down deep into details and discovering the WHYs behind the WHATsGenerate insights from the data to recommend hypotheses, tests & actions for future optimizationsFormulate business cases for new or improved business development opportunities (projects or seasonal initiatives) COMMUNICATION & PRESENTATION: You will share your work and learnings in a clear, concise and easy to understand form providing suitable recommendations and conclusions.STAKEHOLDER MANAGEMENT: You’ll proactively share key insights and trends on a regular basis with the immediate and wider teams.SELF DEVELOPMENT: You’ll be responsible for staying up to date with industry trends and developments across eCommerce, marketing & digital, share and promote best practices within the organization.PERSONAL PROFILE7+ years of professional work experience as an Ecommerce Analyst or a similar role Understanding of e-commerce & 3P digital landscapes with a strong view on how to increase sales, conversion, and engagement throughout customer journeys.Business acumen and ability to transform data into actionable insights, understanding trends and patternsExperience in several domains within Ecommerce is a plus (e.g., Merchandising, CRM, performance marketing, marketplaces, Web & App Analytics).Strong communication skillsAbility to work in a highly collaborative and dynamic environment.Professional experience in Data Visualization/dashboarding, Report generationGood problem-solving skills with an analytical mindset & a team player attitudeExperience in the fashion or retail sector is a plus.Fluency in English (written and spoken).