Our client is a growing Mens/Boys/Womens Socks/Underwear/Apparel manufacturer looking for an experienced Brand Strategist Job description: Expert on market trends and apply keen understanding of the marketplace to maximize effectiveness of execution Unwavering attention to detail on our product offering and how our client interfaces with their customers as a brand Build all-encompassing creative strategy surrounding: Identity Naming Brand Design Photography Art Direction Translate business needs into accessibly inspiring brand solutions Conduct effective product, packaging and market strategy and review meetings informing, inspiring and educating our organization Present a clear strategic direction regularly to senior level management influencing business decisions and direction Work closely with sales team to understand account needs and sales goals while ensuring those variables can be satisfied by the brand strategy Foster a collaborative environment with designers, marketing and product managers to ensure vision comes to fruition Effective collaborator Superior business acumen Customer centric Design and packaging experience Knowledge of sustainability and social awareness initiatives Experience with mens underwear, socks and apparel
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