Develop and maintain the distinctive brand voices for all brands with a strong understanding of each brands positioning and filters across all channels and platforms – Digital/ Social / Community / Blog / Video. Develop and lead fresh engaging ways to connect with our customers through the voice of our brands across multiple channels. Act as copy leader on corporate strategies and initiatives with consistent, distinct and creative brand voice Ideal Candidate Qualifications Bachelor’s Degree or advanced degree in Journalism or other related areas with an emphasis on writing; or combined 3-5 years of on the job experience in a senior management creative role; ideally in retail/apparel/fashion writing, preferably in a global brand consumer environment or in a fashion editorial role. Expert understanding of marketing campaign development and the mediums and channels to build a campaign: print, video/film, social, digital marketing, email, promotions, e-commerce, retail, wholesale. Creative thinker who can provide a solid portfolio Diverse knowledge of the apparel/retail competitive landscape and resourceful use of research mediums.
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