## Company presentation Defined by an energetic, modern and bold attitude, SW is known for its unique approach to melding fashion, function and fit in every silhouette. The Associate Manager, Global Marketing is also responsible for supporting the strategy, planning and execution of Stuart Weitzman's retail and wholesale marketing plans. Essential Duties and Responsibilities \- Build strong relationships with cross-functional partners including PR, Events, Creative Services, E-Commerce, and Social Media to ensure seamless execution of integrated marketing plans, brand initiatives, and added value programs \- Responsible for supporting the tracking, billing, and cross-checking of invoices and program budgets, and delivering on-target results \- Assist in managing day-to-day contact with global media agencies handling print, digital, and OOH media \- Act as liaison to major global wholesale accounts for marketing programs and partner with the SW Wholesale team on in-store activations and media amplification in order to maintain brand positioning \- Collaborate with merchandising, retail, digital, VM, and wholesale to create omni-channel campaigns tied to new product launches and business needs \- Create and maintain status reports, marketing calendars, and timelines to ensure deliverables are met \- Responsible for competitive analysis, category reviews, and analysis of campaign results \- Support the Marketing Manager in introducing innovative global programs and partnerships \- Ensure partners have access to global guidelines, creative assets, and approvals \- Support development of marketing presentations for executives, meeting agendas, and creative briefs \- Ensure brand image and position are property maintained and represented \- Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
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