Formulate creative and messaging connection plans for a single channel or across all of them. Drive demand for brand engagement & creative campaigns we produce work closely with Marketing team and Media Strategists to align on KPIs and executions needed to achieve them while maintaining Brand standards. Work with SVP and PR/Media Director to craft and align Brand Content Marketing Planning & Execution of an integrated content marketing calendar. Serve as a digital audience expert, understanding digital content consumption behaviors and drivers. Ability to navigate a matrixed organization and build strong, collaborative, and inclusive relationships amongst partners and stakeholders.
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